Koh Samui Resort & Spa
An island hideaway on Lipa Noi Beach with palm-lined views, immersive villas, vibrant beach club moments, and beachfront dining from sunrise to sunset.
Dubai Resort & Spa
A beachfront escape on Pearl Jumeira with serene rooms, a lively pool scene, and easy access to our signature beach club and dining.
Santorini Resort & Spa
A beachfront sanctuary with Aegean panoramas unique to the island, comfortable suites with private pools, and a breezy beach club vibe just steps from the sea.
IN DEVELOPMENT
Morocco
Marrakech
IN DEVELOPMENT
Caribbean
Antigua
IN DEVELOPMENT
Azerbaijan
Baku
IN DEVELOPMENT
UAE
Ras Al-Khaimah
IN DEVELOPMENT
Oman
Muscat
Behind the Brand
Nikki Beach was born as a heartfelt tribute to Nicole, founder Jack Penrod’s beloved daughter, whose life was tragically cut short at just 18. To honor her memory, Jack and his wife Lucia transformed the pool area of Penrod’s Beach Club at 1 Ocean Drive into Café Nikki, a serene butterfly garden designed to celebrate life through music, dining, entertainment, fashion, film, and art. The space quickly became a gathering place for an affluent international crowd, inspiring Jack and Lucia to expand onto the sands of South Beach. In 1998, the first Nikki Beach was created, blending all-white décor, global cuisine, and a vibrant ambiance that reflected Nicole’s joyful spirit. What began as a tribute to her has since grown into a global company, with each Nikki Beach location carrying forward her legacy of beauty, celebration, and connection.
Beach clubs
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